Sponsorship & Advertising Opportunities
The Packet Pushers Podcast Network has over 100K subscribers from all over the world. Our most popular episodes hit 20K downloads. Over 32M episodes have been downloaded from our network since our launch in 2010, and around 250K are downloaded every month.
Sponsors
About Packet Pushers Podcasts
Podcasting creates a deeply connected, engaged audience because of the personal attachment listeners form with the hosts. Packet Pushers hosts are highly technical with a focus on IT practitioners, helping our listeners to stay connected and loyal.
Our podcasts provide a uniquely effective way to reach networking and IT professionals. Unlike web pages or video, podcasts can be enjoyed almost anywhere: during a commute, on an airplane, or while working out.
Our sponsors consistently report that the podcasts they make with Packet Pushers create brand awareness and generate qualified leads.
Your podcast episode will reach our large audience with a modest effort on your part. Recording a podcast requires just a few hours to organize logistics, plan content, and prepare speakers. Remote recording takes less than 90 minutes–no travel necessary.
Advertising Options
Podcasts are our premier offering for sponsors, but we feature multiple products in these categories:
- Podcasts and Audio
- Written Content
- Video
- Appearances and Live Events
Podcasts and Audio
Podcasts
Sponsorship of full episodes of Heavy Networking, Day Two Cloud, Full Stack Journey, Kubernetes Unpacked, Heavy Strategy, and IPv6 Buzz are available on a limited basis. Our podcasts are built around an outline we create with you to cover your marketing agenda. We’ll use the same highly technical, conversational format our audience enjoys while discussing your company and product.
Ad Spots
Like a talk radio ad spot, we run your message as a pre-roll, plus a 15-60 second mid-roll in a podcast episode. Ad spots are available on any of our non-sponsored podcasts across our network, including the Network Break, Full Stack Journey, Day Two Cloud, Heavy Networking, Kubernetes Unpacked, Heavy Strategy, and IPv6 Buzz.
Note: Advance bookings are essential as most episodes are recorded weeks in advance, and slots sell quickly.
Tech Bytes
Tech Bytes are 15-minute mini-podcasts appended to the end of Network Break. We announce your appearance at the top of the show and thank you for being a sponsor. During the interview, we have discussions expressing thought leadership, brand awareness, product updates, and customer profiles. Tech Bytes also run our Briefings in Brief channel.
Written Content
Sponsored Blog Post
The Packet Pushers website features a popular community blog where network engineers share technical articles, opinion pieces, and personal experiences. We accept a limited number of sponsored blog posts where a vendor can write on a technical, audience-appropriate, and mutually agreed-upon topic. You may submit your own content or commission us to write on your behalf.
Banner Advertising
We rotate your 300×250 banner into one of our ad spots displayed in the right column of pages at PacketPushers.net and EtherealMind.com.
Newsletter Advertising
Human Infrastructure Magazine is a weekly newsletter written by Packet Pushers staff and guest writers, plus curated weblinks and commentary relevant to our technical audience. The tone of the magazine is personal yet technical. Advertorial and display ad placements are available.
Video
YouTube Demo Bytes
We’ll create a 10-minute video with you covering your technology, and publish it to the Packet Pushers YouTube channel. This is a great format to accompany an audio podcast or communicate effectively with interesting visuals.
Appearances And Live Events
About Live Events
Packet Pushers can amplify your conference, trade show, or event. We create a media package to showcase your event with social media, ad spots, newsletters, and blog posts. We attend your event in person and invite our audience to join us. We keep logistics simple by making our own travel arrangements.
Conferences
We can record podcasts at a conference or event where we engage your subject matter experts, or even record a podcast in front of a live audience. The published podcast will further amplify your event and messaging to a much larger audience, post-event.
Conference packages include social media exposure via our personal and brand social media accounts.
Parties & Special Events
We can assist with driving registrations and attendance at your conference parties. You can target high-level engineers and key project influencers to meet you during your special event by having Ethan and Greg attend your event.
Sponsorship & Advertising Request
We have a media kit, pricing, audience surveys, and other information available on request. Complete the form below to request information.